A debut New York Times Bestseller

Amazon Best Sellers Rank:
#1 in United States National Government
#1 in Political Corruption & Misconduct
#5 in Political Leader Biographies
卖点:
闭门会议核心内幕:特朗普胜选次日清晨,阿图・葛文德(Atul Gawande)召开紧急闭门会议,恩里奇是与会的不到10名核心人员之一
复仇式的敌意:一名高级政治任命官员向恩里奇私下吐露对文官体系的极端鄙夷,甚至指控美国国际开发署(USAID)的常任雇员害死了他的狗
关停USAID的全球代价:恩里奇细数本届政府无视这家救命机构的行为,所引发的立竿见影、毁灭性的连锁后果
冷酷无情的报复:恩里奇再三不顾一切发出警告,叫停全球卫生援助将造成灾难性影响,却因此遭到惩处——副署长皮特・马罗科(Pete Marocco)甚至通过邮件威胁要将他解雇
“埃博拉就是一场骗局”:为切断USAID的全部资金,本届政府大肆散布明目张胆的谎言,恩里奇直面这场荒诞闹剧的全过程
突如其来的晋升:乌干达暴发埃博拉疫情的危急关头,原岗位同事被神秘安排行政休假,恩里奇竟通过新闻通稿得知,自己将接手全球卫生事务的领导工作
硬刚马斯克:恩里奇如何向《纽约时报》爆料,驳斥埃隆・马斯克(Elon Musk)推文中的虚假信息,以及此举之后随之而来的猛烈反噬
赌上一切的抉择:恩里奇决心成为吹哨人的关键瞬间,他将赌上所有,揭露本届政府漠视人命、无视美国国家安全的种种行径
相关报道:
MS NOW: Trump and Musk let ‘uninformed and
unqualified’ DOGE officials
slash USAID, whistleblower says
Excerpt in The Handbasket: Whistleblower says Trump officials thought
USAID did 'just abortions,' asked for 'Barney-style' slides before gutting
agency, per new book
市场推广:
作者近日在华盛顿特区Politics and Prose书店与阿图・葛文德(Atul Gawande)对谈,活动门票迅速销售一空,以下为活动现场照片:

PUBLICITY
National Broadcast
*MS Now’s Morning Joe interview (4/14) / 575K+ viewers
*MS Now’s The Last Word with Lawrence O’Donnell interview, part 1 of 2 (4/14) / 1.1M+ viewers
*MS Now’s The Last Word with Lawrence O’Donnell interview, part 2 of 2 (4/27) / 1.1M+ viewers
*MS Now’s Alex Witt Reports interview (4/18) / 500K+ viewers
*CNN’s The Lead with Jake Tapper interview (4/21) / 1.1M viewers
*CNNi/PBS’s AMANPOUR with Christiane Amanpour interview (4/16) / 550K+ viewers
*CNN’s This Morning with Audie Cornish interview (date TBA) / 630K+ viewers
*ABC’s News Live Prime with Jonathan Karl interview (4/12) / 11.5M viewers
*NTD Capitol Report with Steve Lance interview (date TBA) / 6M viewers + 50M+ social media followers
*Democracy Now! interview (4/16) / 1,500+ stations worldwide + 3M+ subscribers on YouTube
*Pod Save the World with Tommy Vietor and Ben Rhodes interview (4/22) / 1.7M monthly downloads
National Print
*The New York Times review (4/15) / 13M online subscribers & 580 print subscribers
*The New Yorker review (date TBA) / 6.1M readers
*Devex review (4/15) / 1.3M monthly viewers
*MSNOW.com original essay by Nick (4/16)
*The Handbasket excerpt (4/14) / 31K+ subscribers
*WIRED Magazine interview (date TBA) / 60M monthly viewers
*Mother Jones interview (date TBA) / 10M monthly viewers
*Rolling Stone interview (date TBA) / 19M monthly viewers
*Politico interview (date TBA) / 44M monthly viewers
*The Guardian interview (date TBA) / 80M monthly viewers
*Slate excerpt (4/23)
MARKETING
*Pitch for features in Simon & Schuster book club, bookseller, librarian, and consumer newsletters
*Goodreads giveaway campaign to garner reviews
*Custom Amazon A+ graphics
*Posts on Summit / S&S socials
*Possible academic focused advertising
*Feature across revamped History in Five content vertical and email
*Include in academic conference marketing materials
*Post-pub mailing to readers of comp titles
*A-list finished copy mailing to big mouths including Elizabeth Warren
*AMS ads
EVENTS
4/15 – Washington, DC – Politics & Prose in convo w/ Atul Gawande (300 people, 164 books sold [SOLD OUT!])